Rumble
RUM Nasdaq· Interactive Media & Services
Last close · Oct 23, 2026
$5.64
KIRA · Stoqly’s AI analyst, in plain words
- Rumble had $101M of revenue in fiscal 2025, up 5.4% on the year before.
- Its operating margin was −125.9%, up 11.2 pts: of every 100 in sales, about −126 is left after running the business.
- Rumble lost $81.8M in fiscal 2025.
- Free cash flow was −$74.5M in fiscal 2025, −74.0% of revenue.
- Rumble returned $525M to shareholders in fiscal 2025. The diluted share count rose 24.8%.
Market cap
$1.6B
P/E
—
Revenue
$101M
Net income
−$81.8M
Free cash flow
−$74.5M
Operating margin
−125.9%
Rumble in 30 seconds · fiscal 2025
Are sales growing?
+5.4%
Yes. Sales grew 5.4% last year.
Does it make a profit?
−81.3%
No. It lost money last year.
Does profit turn into cash?
−74.0%
No. It spent more cash than it brought in.
What Rumble does
Rumble runs a video sharing and livestreaming platform, Rumble.com, along with mobile and connected TV apps. Anyone can watch for free, and creators upload videos and stream live. The company says it was founded in 2013 to give small creators tools and distribution. It also runs Locals.com, where users subscribe to creators, and Rumble Studio, a livestreaming and monetization tool. It reports a user base of 52 million monthly active users in the fourth quarter of 2025. Rumble has two business units. Rumble Services covers the video platform, Rumble Studio, a crypto wallet that lets viewers tip creators, and Rumble Advertising Center, its own ad marketplace and network. Rumble Cloud sells computing, storage and networking services over the internet. The majority of its revenue comes from advertising: display ads, video ads and creator sponsorships. The rest comes from subscriptions such as Rumble Premium, pay-per-view and tipping. It shares revenue with creators.
Biggest risks, in its own words
- Not growing or keeping its active user base, and not reaching or keeping profitability.
- Its dependence on advertising for the majority of revenue, and on advertisers keeping or raising their budgets.
- Significant competition for viewers and advertising spending.
- Dependence on mobile operating systems, internet providers, advertising networks and data centers it does not control.
- Fiscal year ends
- December 31, 2025
- Latest annual report
- 10-K · Mar 5, 2026
- Legal name
- RUM GROUP INC.
- CIK
- 0001830081
Rumble · RUM
Results and finances
The last 5 fiscal years. Amounts in USD.
| Fiscal year | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Sales and profit | |||||
| Revenue | $9.5M | $39.4M | $81.0M | $95.5M | $101M |
| Revenue growth | — | 316.0% | 105.6% | 17.9% | 5.4% |
| Gross margin | — | — | −80.5% | −45.0% | −6.7% |
| Operating margin | −111.1% | −90.4% | −167.4% | −137.0% | −125.9% |
| Net income | −$13.4M | −$11.4M | −$116M | −$338M | −$81.8M |
| Net margin | −141.7% | −29.0% | −143.8% | −354.4% | −81.3% |
| Diluted EPS | −$0.06 | −$0.05 | −$0.58 | −$1.66 | −$0.32 |
| Cash | |||||
| Cash from operations | −$5.3M | −$32.3M | −$92.9M | −$87.0M | −$70.4M |
| Capital expenditure | $1.3M | $8.5M | $14.6M | $2.7M | $4.1M |
| Free cash flow | −$6.7M | −$40.8M | −$107M | −$89.7M | −$74.5M |
| FCF margin | −70.3% | −103.7% | −132.8% | −93.9% | −74.0% |
| Dividends paid | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M |
| Share buybacks | $0.0M | $11.0M | $0.0M | $0.0M | $525M |
| Share count change | — | 14.7% | −16.9% | 1.3% | 24.8% |
| Debt and strength | |||||
| Cash and short-term investments | $46.8M | $338M | $220M | $114M | $238M |
| Shareholders' equity | $30.4M | $340M | $252M | −$63.1M | $275M |
| Current ratio | 6.8x | 22.1x | 7.1x | 0.6x | 5.8x |
| Returns and quality | |||||
| Return on equity | — | −6.2% | −39.4% | −359.0% | −77.3% |
| Altman Z'' | 6.3 | 18.2 | 5.9 | −15.5 | 0.9 |
Insiders bought, 12 months
$10.0M
1 insider
Insiders sold, 12 months
$0.0M
0 insiders
Of sales under plans
—
$0.0M
How to read these numbers
- Revenue:
- Total sales reported in the income statement.
- Operating margin:
- Operating income as a share of revenue.
- Net income:
- Profit after all expenses, interest and tax.
- Free cash flow:
- Cash from operations minus capital spending.
- Net debt / EBITDA:
- Years of EBITDA needed to pay off net debt. Below zero means more cash than debt.
- Return on capital:
- After-tax operating income as a share of the money invested in the business: debt plus equity, minus cash.
Rumble · RUM
Charts and comparison
Ten years at a glance, and how it stacks up against similar companies.
Revenue
Net income
Margins, % of revenue
Cash vs debt (incl. leases)
Free cash flow
Dividends and buybacks
Similar companies
Each company’s latest fiscal year. Fiscal years end in different months, so periods don’t line up exactly.
| Company | Market cap | Growth | Op. margin | FCF margin | ROIC | P/E | F-score |
|---|---|---|---|---|---|---|---|
| Rumble RUM | $1.6B | 5.4% | −125.9% | −74.0% | — | — | — |
| Grindr GRND | $2.4B | 27.6% | 28.7% | 32.0% | 44.3% | 27.4x | 6 |
| CarGurus CARG | $2.9B | 13.7% | 27.0% | 31.9% | 90.3% | 17.1x | 7 |
| ZoomInfo GTM | $1.3B | 2.9% | 18.1% | 31.2% | 5.3% | — | 7 |
| QuinStreet QNST | $961M | 18.3% | 2.7% | 9.9% | 17.4% | — | 7 |
KIRA
At $5.64 a share, the company is worth $1.6B.
Rumble grew sales faster than 1 of its 4 similar companies.
Source: SEC EDGAR XBRL filings (CIK 0001830081). Data updated October 11, 2026. For information only — not investment advice. Check the original filings before relying on any figure.