GameStop vs Sally Beauty
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KIRA’s take AI analyst
I put GameStop and Sally Beauty side by side, using each one’s latest annual report. Here is what stands out:
- Sally Beauty is the larger business, with $3.7B of revenue in fiscal 2025 against $3.6B for GameStop.
- Sally Beauty grew revenue faster (−0.4%, against −5.1%).
- Sally Beauty kept more of each dollar of sales as operating profit (8.9% operating margin, against 6.4%).
- GameStop turned more of its sales into free cash flow (16.5% FCF margin, against 4.7%).
- Investors pay more for each dollar of GameStop’s earnings: a P/E of 15.7x against 9.1x for Sally Beauty.
Who comes out ahead
Of the 10 measures where higher (or lower) is clearly better, how many each company leads.
GameStop
GME
3/10
Net marginFCF marginNet debt / EBITDA
Sally Beauty
SBH
7/10
Revenue growth5-year growthGross marginOperating marginReturn on equityPiotroski F-scoreShare count change
Side by side
Best in the row
| Latest fiscal year | GME FY25 | SBH FY25 |
|---|---|---|
| Size | ||
| Market cap | $14.2B | $1.7B |
| Revenue | $3.6B | $3.7B |
| Free cash flow | $597M | $173M |
| Net income | $418M | $196M |
| Growth | ||
| Revenue growth | −5.1% | −0.4% |
| 5-year growth | −6.5% | 1.0% |
| Share count change | 39.1% | −2.9% |
| Profitability | ||
| Gross margin | 33.0% | 51.6% |
| Operating margin | 6.4% | 8.9% |
| Net margin | 11.5% | 5.3% |
| FCF margin | 16.5% | 4.7% |
| Return on capital | — | 16.1% |
| Return on equity | 8.1% | 27.5% |
| Balance sheet | ||
| Net debt | −$4.8B | $726M |
| Net debt / EBITDA | −19.3x | 1.7x |
| Dividends and buybacks | $0.0M | $54.0M |
| Valuation & quality | ||
| P/E | 15.7x | 9.1x |
| Piotroski F-score | 6 | 8 |
Ten years
Revenue
Operating margin
Free cash flow
Return on capital
Each company's latest fiscal year; fiscal years end in different months. The best value in each row is highlighted where higher (or lower) is clearly better. Not investment advice.

