Brunswick
BC · Leisure Products
$65.88
3.5%Polaris
PII · Leisure Products
$54.82
3.3%The short version
- Polaris is the larger business, with $7.2B of revenue in fiscal 2025 against $5.4B for Brunswick.
- Brunswick grew revenue faster (2.4%, against −0.3%).
- Brunswick kept more of each dollar of sales as operating profit (−0.8% operating margin, against −4.9% operating margin).
- Brunswick earned a higher return on the capital invested in it (−0.8%, against −10.5%).
| Latest fiscal year | BC · FY25 | PII · FY25 |
|---|---|---|
| Size | ||
| Market cap | $4.3B | $3.1B |
| Revenue | $5.4B | $7.2B |
| Free cash flow | $396M | $558M |
| Net income | −$137M | −$466M |
| Growth | ||
| Revenue growth | 2.4% | −0.3% |
| 5-year growth | 4.3% | 2.6% |
| Share count change | −2.2% | 0.2% |
| Profitability | ||
| Gross margin | 24.8% | 19.1% |
| Operating margin | −0.8% | −4.9% |
| Net margin | −2.6% | −6.5% |
| FCF margin | 7.4% | 7.8% |
| Return on capital | −0.8% | −10.5% |
| Return on equity | −7.8% | −44.0% |
| Balance sheet | ||
| Net debt | $2.1B | $1.4B |
| Net debt / EBITDA | 8.5x | — |
| Dividends and buybacks | $193M | $153M |
| Valuation & quality | ||
| P/E | — | — |
| Piotroski F-score | 4 | 3 |
FY16
BC $4.5B
PII $4.5B
FY17
BC $3.8B
PII $5.4B
FY18
BC $4.1B
PII $6.1B
FY19
BC $4.1B
PII $6.8B
FY20
BC $4.3B
PII $6.3B
FY21
BC $5.8B
PII $7.4B
FY22
BC $6.8B
PII $8.6B
FY23
BC $6.4B
PII $8.9B
FY24
BC $5.2B
PII $7.2B
FY25
BC $5.4B
PII $7.2B
BC
PII
FY16
BC 10.7%
PII 7.8%
FY17
BC 8.7%
PII 6.6%
FY18
BC 8.6%
PII 8.0%
FY19
BC 11.5%
PII 7.1%
FY20
BC 12.4%
PII 8.3%
FY21
BC 13.9%
PII 9.6%
FY22
BC 13.9%
PII 9.4%
FY23
BC 11.5%
PII 7.8%
FY24
BC 6.0%
PII 4.1%
FY25
BC −0.8%
PII −4.9%
BC
PII
FY16
BC $241M
PII $380M
FY17
BC $222M
PII $401M
FY18
BC $157M
PII $252M
FY19
BC $202M
PII $404M
FY20
BC $616M
PII $814M
FY21
BC $307M
PII $10.9M
FY22
BC $198M
PII $202M
FY23
BC $444M
PII $513M
FY24
BC $264M
PII $6.5M
FY25
BC $396M
PII $558M
BC
PII
FY16
BC 27.3%
PII 15.3%
FY17
BC 11.5%
PII 11.0%
FY18
BC 14.6%
PII 17.9%
FY19
BC 10.3%
PII 15.0%
FY20
BC 21.2%
PII 18.7%
FY21
BC 24.6%
PII 25.8%
FY22
BC 20.5%
PII 24.3%
FY23
BC 12.6%
PII 19.9%
FY24
BC 5.6%
PII 7.7%
FY25
BC −0.8%
PII −10.5%
BC
PII
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