Coca-Cola owns and markets soft drinks and other nonalcoholic drinks sold in more than 200 countries and territories. Its brands include Coca-Cola, Diet Coke, Coca-Cola Zero Sugar, Sprite and Fanta, as well as Dasani and smartwater, Powerade and BODYARMOR, Minute Maid and Simply juices, fairlife milk and Costa coffee. Drinks under its brands account for about 2.2 billion servings a day.
Coca-Cola mostly does not bottle its own drinks. Its main business sells concentrate and syrups to independent bottling companies, which mix, package and deliver the finished drinks in their own territories; this brought in 59% of revenue in 2025. The rest comes from selling finished drinks, mainly through bottling businesses it owns, which bring in more revenue but lower profit margins. It reports four regional segments, covering Europe, the Middle East and Africa, Latin America, North America and Asia Pacific, plus a Bottling Investments segment for its own bottlers. Its five largest independent bottlers handled 44% of the drinks it sold worldwide. Coca-Cola says PepsiCo is a main competitor in many countries, along with Nestlé, Keurig Dr Pepper, Danone, Suntory and Red Bull.
About 84% of the volume it sold in 2025 was outside the United States, with Mexico, China, Brazil and India its largest foreign markets. It had about 65,900 employees at the end of 2025, about 8,900 of them in the United States.