WIX Nasdaq Internet Services & Infrastructure Financials FY2016βFY2025
Wix.com had $2.0B of revenue in fiscal 2025, up 13.2% on the year before. Over five years, revenue changed +15.2% a year on average.
Last close Β· Oct 23, 2026
$81.94
0.7%Hi! I read Wix.comβs latest annual report (fiscal 2025). Here is what stands out:
Good So-so Weak
Are sales growing?
+13.2%
Yes. Sales grew 13.2% last year.
Does it make a profit?
2.5%
A little. It keeps 2.5% of every sale as profit.
Does profit turn into cash?
29.2%
Yes. 29.2% of sales ends up as free cash.
Is debt under control?
10.0x
Heavy. Repaying its debt would take 10.0 years of operating profit.
How healthy are the accounts?
7 / 9
Solid. It passes 7 of 9 health tests.
Rules of thumb on reported numbers. A starting point, not a recommendation.
About these figures. Wix.com is a foreign company: it files an annual report on Form 20-F, prepared under US accounting standards (US GAAP), instead of a 10-K, and no quarterly reports, so this page has fiscal years only. Its shares trade in the US as American depositary shares (ADSs), and one ADS can stand for several ordinary shares, so per-share figures are per ordinary share and the page has no market value, P/E or valuation model.
Is it selling more, and how much does it keep?
In plain words: Every quarter, companies publish how much they sold and earned. These are the days Wix.com did it, and the next one. Share prices often move a lot on those days.
Next results
November 10, 2026
Tuesday Β· in 16 days
| Date | Results for | Time | Source |
|---|---|---|---|
| Mar 5, 2026 | Period ended Dec 31, 2025 | After the market closes | 20-F β |
| Mar 21, 2025 | Period ended Dec 31, 2024 | Before the market opens | 20-F β |
| Mar 22, 2024 | Period ended Dec 31, 2023 | Before the market opens | 20-F β |
| Mar 30, 2023 | Period ended Dec 31, 2022 | During market hours | 20-F β |
| Apr 1, 2022 | Period ended Dec 31, 2021 | During market hours | 20-F β |
| Mar 25, 2021 | Period ended Dec 31, 2020 | During market hours | 20-F β |
| Apr 2, 2020 | Period ended Dec 31, 2019 | Before the market opens | 20-F β |
| Apr 9, 2019 | Period ended Dec 31, 2018 | Before the market opens | 20-F β |
From SEC filings: the results press release (8-K) or, without one, the quarterly or annual report.
KIRA Β· Wix.com had $2.0B of revenue in fiscal 2025, up 13.2% on the year before. Over five years, revenue changed +15.2% a year on average. Its operating margin was 0.1%, down 5.6Β pts: of every 100 in sales, about 0 is left after running the business.
In plain words: Revenue is all the money customers paid. The margins show how many cents of each dollar of sales are left over at each step: after making the product (gross), after running the business (operating) and after everything, tax included (net).
Revenue
Margins, % of revenue
KIRA Β· Wix.com made $50.6M of net profit in fiscal 2025.
Loss periods are shown in red.
In plain words: Net income is the profit left after every cost and tax. Earnings per share (EPS) splits that profit across every share, so it shows what one share earned.
Net income
Diluted EPS
How much cash comes in, and where does it go?
KIRA Β· Free cash flow was $582M in fiscal 2025, 29.2% of revenue.
Cash from operations minus capital spending.
In plain words: Profit on paper is not the same as cash in the bank. Free cash flow is the cash left after paying to run and maintain the business: the money it can hand back to shareholders, save or invest.
Free cash flow
Cash from operations vs capital spending
KIRA Β· Wix.com returned $575M to shareholders in fiscal 2025, 99% of free cash flow. The diluted share count fell 3.7%.
In plain words: Companies hand cash back in two ways: dividends (cash paid to shareholders) and buybacks (buying back their own shares, so each remaining share owns a bigger slice).
Dividends and buybacks
Diluted shares outstanding (annual)
KIRA Β· No open-market insider trades in the last 12 months.
Open-market purchases and sales by officers, directors and 10% owners, from Form 4 filings. βPlanβ marks trades under a pre-arranged Rule 10b5-1 plan.
In plain words: Insiders are the people who run or own a big part of the company. Buying with their own money can signal confidence; selling often has personal reasons, like taxes or diversifying.
Bought, 12 months
$0.0M
0 insiders
Sold, 12 months
$0.0M
0 insiders
Of sales under plans
β
$0.0M
No open-market insider trades in the last 12 months.
Can it carry its debts, and how well does it use its money?
KIRA Β· Wix.com owes $331M more than it holds in cash, about 10.0 years of operating profit.
Cash, debt and the ratios that show how comfortably Wix.com can carry it.
In plain words: What the company owns and what it owes. More cash than debt is a cushion for bad times; a lot of debt leaves less room when business slows down.
Cash vs debt (incl. leases)
| Fiscal year end | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Cash and short-term investments | $908M | $537M | $750M | $1,000M | $795M |
| Debt incl. finance leases | $923M | $567M | $570M | $0.0M | $1.1B |
| Net debt / EBITDA | β | β | β87.4x | β7.6x | 10.0x |
| Debt / equity | 6.3x | β | β | β | β |
| Current ratio | 1.8x | 1.0x | 1.4x | 0.8x | 1.2x |
| Quick ratio | 1.8x | 1.0x | 1.4x | 0.8x | 1.2x |
| Total assets | $2.1B | $1.8B | $1.8B | $1.9B | $2.6B |
| Total liabilities | $1.9B | $2.0B | $1.9B | $2.0B | $3.0B |
| Shareholders' equity | $146M | β$263M | β$54.5M | β$78.8M | β$366M |
| Net debt (β = net cash) | $15.1M | $29.5M | β$181M | β$1,000M | $331M |
After-tax operating income as a share of the money invested in the business: debt plus equity, minus cash.
In plain words: How much profit the business makes on the money put into it. A higher percentage means each dollar invested works harder.
Return on capital, equity and assets (annual)
KIRA Β· Wix.com passes 7 of 9 financial health tests (Piotroski F-score).
Nine pass/fail tests of profitability, funding and efficiency. 8β9 is strong, 0β2 weak.
In plain words: Nine yes/no tests of financial health, one point each. A green tick is a pass: 7 to 9 points is solid, 0 to 3 is weak.
| Test | FY23 | FY24 | FY25 |
|---|---|---|---|
| Net income is positive | β | β | β |
| Cash from operations is positive | β | β | β |
| Return on assets rose | β | β | β |
| Cash from operations exceeds net income | β | β | β |
| Debt fell relative to assets | β | β | β |
| Current ratio rose | β | β | β |
| Share count didn't rise | β | β | β |
| Gross margin rose | β | β | β |
| Revenue rose relative to assets | β | β | β |
| F-score | 7 / 9 | 7 / 9 | 7 / 9 |
| Accruals ratio | β12.1% | β19.3% | β23.5% |
| Altman Z'' | β0.98 | β2.03 | β0.66 |
What does the share cost, and how does it compare?
KIRA Β· Wix.com grew sales faster than 2 of its 4 similar companies.
Each companyβs latest fiscal year. Fiscal years end in different months, so periods donβt line up exactly.
In plain words: The same numbers for similar companies, so you can tell whether a figure is high or low for this kind of business.
| Company | Market cap | Growth | Op. margin | FCF margin | ROIC | P/E | F-score | |
|---|---|---|---|---|---|---|---|---|
| Wix.com WIX | $4.7B | 13.2% | 0.1% | 29.2% | β | β | 7 | |
| Cloudflare NET | $115.4B | 29.9% | β9.6% | 13.3% | β29.7% | β | 3 | Compare β |
| Verisign VRSN | $27.1B | 6.4% | 67.7% | 64.5% | β | 32.3x | 8 | Compare β |
| Akamai Technologies AKAM | $14.4B | 5.4% | 13.5% | 24.0% | 6.3% | 33.8x | 6 | Compare β |
| DigitalOcean DOCN | $11.8B | 15.5% | 17.4% | 20.0% | 15.7% | 43.2x | 7 | Compare β |
Every number, year by year.
Amounts in USD. Hover a ratioβs name for its definition.
In plain words: Every number we have, year by year. Download it as a spreadsheet if you want to dig deeper.
| Fiscal year | FY16 | FY17 | FY18 | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|---|---|---|
| Income statement | ||||||||||
| Revenue | $290M | $426M | $604M | $758M | $984M | $1.3B | $1.4B | $1.6B | $1.8B | $2.0B |
| Gross profit | $245M | $356M | $477M | $563M | $671M | $781M | $861M | $1.0B | $1.2B | $1.4B |
| Research and development | $105M | $154M | $199M | $251M | $320M | $425M | $483M | $481M | $495M | $646M |
| Operating income | β$44.0M | β$50.0M | β$30.6M | β$81.6M | β$199M | β$326M | β$285M | β$24.4M | $100M | $1.8M |
| Pretax income | β$43.8M | β$54.9M | β$33.9M | β$85.1M | β$152M | β$53.0M | β$468M | $37.8M | $152M | $1.1M |
| Income tax | $3.1M | $1.3M | $3.2M | $2.6M | $15.0M | $64.2M | β$43.0M | $4.7M | $13.6M | β$51.0M |
| Net income | β$46.9M | β$56.3M | β$37.1M | β$87.7M | β$167M | β$117M | β$425M | $33.1M | $138M | $50.6M |
| Diluted EPS | β$1.12 | β$1.24 | β$0.77 | β$1.74 | β$3,070.00 | β$2.06 | β$7.33 | $0.57 | $2.36 | $0.88 |
| Diluted shares | 0.01B | 0.01B | 0.01B | 0.01B | 0.05B | 0.06B | 0.06B | 0.06B | 0.06B | 0.06B |
| Cash flow | ||||||||||
| Cash from operations | $40.6M | $83.1M | $116M | $150M | $148M | $65.7M | $37.2M | $248M | $497M | $583M |
| Capital expenditure | $4.4M | $11.6M | $13.7M | $21.4M | $18.4M | $1.9M | $2.1M | $3.0M | $1.5M | $1.3M |
| Free cash flow | $36.2M | $71.4M | $102M | $128M | $130M | $63.8M | $35.0M | $245M | $496M | $582M |
| Depreciation and amortization | $5.3M | $8.4M | $11.5M | $16.7M | $17.2M | $18.9M | $22.9M | $26.4M | $31.1M | $31.5M |
| Stock-based compensation | $28.0M | $47.7M | $72.3M | $109M | $147M | $221M | $237M | $225M | $241M | $237M |
| Acquisitions | $0.0M | $33.1M | $0.0M | $0.0M | $6.6M | $42.7M | $0.0M | $0.0M | $0.0M | $23.9M |
| Share buybacks | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $200M | $232M | $127M | $466M | $575M |
| Dividends paid | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M |
| Dividends and buybacks | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $200M | $232M | $127M | $466M | $575M |
| Balance sheet | ||||||||||
| Cash and short-term investments | $149M | $201M | $681M | $432M | $459M | $908M | $537M | $750M | $1,000M | $795M |
| Total debt | β | β | $338M | $359M | $834M | $923M | $567M | $570M | $0.0M | $1.1B |
| Finance lease liabilities | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M |
| Current assets | $198M | $265M | $730M | $764M | $1.1B | $1.4B | $1.1B | $1.1B | $1.3B | $1.3B |
| Current liabilities | $207M | $302M | $340M | $444M | $632M | $774M | $1.2B | $789M | $1.5B | $1.1B |
| Inventory | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M |
| Property and equipment, net | $8.8M | $16.2M | $21.9M | $31.7M | $35.9M | $50.4M | $109M | $137M | $128M | $114M |
| Total assets | $215M | $330M | $845M | $1.1B | $1.9B | $2.1B | $1.8B | $1.8B | $1.9B | $2.6B |
| Total liabilities | $217M | $319M | $693M | $892M | $1.6B | $1.9B | $2.0B | $1.9B | $2.0B | $3.0B |
| Shareholders' equity | β$2.5M | $11.3M | $141M | $195M | $287M | $146M | β$263M | β$54.5M | β$78.8M | β$366M |
| Margins | ||||||||||
| Gross margin | 84.4% | 83.7% | 79.0% | 74.3% | 68.2% | 61.5% | 62.1% | 67.2% | 67.9% | 68.1% |
| Operating margin | β15.2% | β11.8% | β5.1% | β10.8% | β20.2% | β25.6% | β20.6% | β1.6% | 5.7% | 0.1% |
| EBITDA margin | β13.4% | β9.8% | β3.2% | β8.6% | β18.5% | β24.2% | β18.9% | 0.1% | 7.5% | 1.7% |
| Net margin | β16.2% | β13.2% | β6.2% | β11.6% | β17.0% | β9.2% | β30.6% | 2.1% | 7.9% | 2.5% |
| FCF margin | 12.5% | 16.8% | 16.9% | 16.9% | 13.2% | 5.0% | 2.5% | 15.7% | 28.2% | 29.2% |
| Returns | ||||||||||
| Return on capital | β | β | β | β | β40.1% | β62.5% | β | β | β | β |
| Return on capital employed | β949.3% | β281.4% | β11.5% | β14.1% | β20.8% | β25.6% | β30.8% | β3.1% | 14.2% | 0.2% |
| Return on equity | β | β | β48.8% | β52.3% | β69.2% | β54.2% | β | β | β | β |
| Return on assets | β25.8% | β20.7% | β6.3% | β9.0% | β11.2% | β5.9% | β22.3% | 1.9% | 7.4% | 2.2% |
| Growth | ||||||||||
| Revenue growth | 42.5% | 46.7% | 41.8% | 25.5% | 29.9% | 29.0% | 9.3% | 12.5% | 12.7% | 13.2% |
| Net income growth | β | β | β | β | β | β | β | β | 317.4% | β63.4% |
| EPS growth | β | β | β | β | β | β | β | β | 314.0% | β62.7% |
| FCF growth | 148.8% | 97.5% | 42.9% | 25.6% | 1.2% | β50.8% | β45.0% | 599.8% | 102.2% | 17.3% |
| Share count change | β21.7% | β2.3% | β6.5% | β3.0% | 630.8% | 4.7% | 1.7% | 0.7% | 2.7% | β3.7% |
| Financial health | ||||||||||
| Net debt / EBITDA | β | β | β | β | β | β | β | β87.4x | β7.6x | 10.0x |
| Debt / equity | β | β | 2.4x | 1.8x | 2.9x | 6.3x | β | β | β | β |
| Current ratio | 1.0x | 0.9x | 2.2x | 1.7x | 1.7x | 1.8x | 1.0x | 1.4x | 0.8x | 1.2x |
| Quick ratio | 1.0x | 0.9x | 2.2x | 1.7x | 1.7x | 1.8x | 1.0x | 1.4x | 0.8x | 1.2x |
| Capital allocation | ||||||||||
| Capex / revenue | 1.5% | 2.7% | 2.3% | 2.8% | 1.9% | 0.2% | 0.2% | 0.2% | 0.1% | 0.1% |
| Stock comp / revenue | 9.7% | 11.2% | 12.0% | 14.4% | 15.0% | 17.4% | 17.1% | 14.4% | 13.7% | 11.9% |
| Payouts / FCF | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 313.7% | 661.7% | 51.8% | 94.0% | 98.9% |
| Quality scores | ||||||||||
| Piotroski F-score | β | β | β | 5.0 | 3.0 | 5.0 | 5.0 | 7.0 | 7.0 | 7.0 |
| Altman Z'' | β5.4 | β4.7 | 1.8 | 0.4 | 0.1 | β0.1 | β3.4 | β1.0 | β2.0 | β0.7 |
| Accruals ratio | β48.0% | β51.2% | β26.0% | β24.4% | β21.0% | β9.3% | β24.2% | β12.1% | β19.3% | β23.5% |
Source: SEC EDGAR XBRL filings (CIK 0001576789). Data updated October 23, 2026. Quarterly fourth quarters are the full year minus the first nine months. For information only β not investment advice. Check the original filings before relying on any figure.
