GoDaddy vs Wix.com
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KIRA’s take AI analyst
I put GoDaddy and Wix.com side by side, using each one’s latest annual report. Here is what stands out:
- GoDaddy is the larger business, with $5.0B of revenue in fiscal 2025 against $2.0B for Wix.com, about 2.5 times as much.
- Wix.com grew revenue faster (13.2%, against 8.3%).
- GoDaddy kept more of each dollar of sales as operating profit (22.8% operating margin, against 0.1%).
- GoDaddy turned more of its sales into free cash flow (31.8% FCF margin, against 29.2%).
Who comes out ahead
Of the 8 measures where higher (or lower) is clearly better, how many each company leads.
GoDaddy
GDDY
4/8
Operating marginNet marginFCF marginNet debt / EBITDA
Wix.com
WIX
4/8
Revenue growth5-year growthPiotroski F-scoreShare count change
Side by side
Best in the row
| Latest fiscal year | GDDY FY25 | WIX FY25 |
|---|---|---|
| Size | ||
| Market cap | $14.4B | $4.6B |
| Revenue | $5.0B | $2.0B |
| Free cash flow | $1.6B | $582M |
| Net income | $875M | $50.6M |
| Growth | ||
| Revenue growth | 8.3% | 13.2% |
| 5-year growth | 8.3% | 15.2% |
| Share count change | −3.2% | −3.7% |
| Profitability | ||
| Gross margin | — | 68.1% |
| Operating margin | 22.8% | 0.1% |
| Net margin | 17.7% | 2.5% |
| FCF margin | 31.8% | 29.2% |
| Return on capital | 30.6% | — |
| Return on equity | 192.9% | — |
| Balance sheet | ||
| Net debt | $2.7B | $331M |
| Net debt / EBITDA | 2.2x | 10.0x |
| Dividends and buybacks | $1.6B | $575M |
| Valuation & quality | ||
| P/E | 16.3x | — |
| Piotroski F-score | 5 | 7 |
Ten years
Revenue
Operating margin
Free cash flow
Return on capital
Each company's latest fiscal year; fiscal years end in different months. The best value in each row is highlighted where higher (or lower) is clearly better. Not investment advice.