CRCT Nasdaq Special Industry Machinery, Nec Financials FY2019βFY2025
Cricut, Inc. had $709M of revenue in fiscal 2025, down 0.5% on the year before. Over five years, revenue changed β5.9% a year on average.
Last close Β· Oct 23, 2026
$6.25
2.5%Hi! I read Cricut, Inc.βs latest annual report (fiscal 2025). Here is what stands out:
Good So-so Weak
Are sales growing?
β0.5%
No. Sales fell 0.5% last year.
Does it make a profit?
10.8%
Yes. It keeps 10.8% of every sale as profit.
How healthy are the accounts?
6 / 8
Mixed. It passes 6 of 8 health tests.
How is the share priced?
14.9x
One share costs 14.9 times its yearly profit per share.
Rules of thumb on reported numbers. A starting point, not a recommendation.
Is it selling more, and how much does it keep?
In plain words: Every quarter, companies publish how much they sold and earned. These are the days Cricut, Inc. did it, and the next one. Share prices often move a lot on those days.
Next results
November 3, 2026
Tuesday Β· in 8 days
| Date | Results for | Time | Source |
|---|---|---|---|
| Aug 4, 2026 | Q2 '26 | After the market closes | 8-K β |
| May 5, 2026 | Q1 '26 | After the market closes | 8-K β |
| Mar 3, 2026 | Q4 '25 | After the market closes | 8-K β |
| Nov 4, 2025 | Q3 '25 | After the market closes | 8-K β |
| Aug 5, 2025 | Q2 '25 | After the market closes | 8-K β |
| May 6, 2025 | Q1 '25 | After the market closes | 8-K β |
| Feb 28, 2025 | Q4 '24 | Time not announced | 8-K β |
| Nov 5, 2024 | Q3 '24 | After the market closes | 8-K β |
From SEC filings: the results press release (8-K) or, without one, the quarterly or annual report.
KIRA Β· Cricut, Inc. had $709M of revenue in fiscal 2025, down 0.5% on the year before. Over five years, revenue changed β5.9% a year on average. Its operating margin was 13.5%, up 2.9Β pts: of every 100 in sales, about 14 is left after running the business.
In plain words: Revenue is all the money customers paid. The margins show how many cents of each dollar of sales are left over at each step: after making the product (gross), after running the business (operating) and after everything, tax included (net).
Revenue
Revenue
Margins, % of revenue
Margins, % of revenue
KIRA Β· Cricut, Inc. made $76.7M of net profit in fiscal 2025. From fiscal 2019 to 2025, diluted EPS grew 10.7% a year.
Loss periods are shown in red.
In plain words: Net income is the profit left after every cost and tax. Earnings per share (EPS) splits that profit across every share, so it shows what one share earned.
Net income
Net income
Diluted EPS
Diluted EPS
How much cash comes in, and where does it go?
Cash from operations minus capital spending.
In plain words: Profit on paper is not the same as cash in the bank. Free cash flow is the cash left after paying to run and maintain the business: the money it can hand back to shareholders, save or invest.
Free cash flow
Cash from operations vs capital spending
Cash from operations vs capital spending
KIRA Β· Cricut, Inc. returned $227M to shareholders in fiscal 2025. The diluted share count rose 0.8%.
In plain words: Companies hand cash back in two ways: dividends (cash paid to shareholders) and buybacks (buying back their own shares, so each remaining share owns a bigger slice).
Dividends and buybacks
Dividends and buybacks
Diluted shares outstanding (annual)
KIRA Β· In the last 12 months, insiders bought $0.0M and sold $9.9M of shares on the open market.
Open-market purchases and sales by officers, directors and 10% owners, from Form 4 filings. βPlanβ marks trades under a pre-arranged Rule 10b5-1 plan.
In plain words: Insiders are the people who run or own a big part of the company. Buying with their own money can signal confidence; selling often has personal reasons, like taxes or diversifying.
Bought, 12 months
$0.0M
1 insider
Sold, 12 months
$9.9M
2 insiders
Of sales under plans
98%
$9.8M
| Date | Insider | Trade | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|
| Oct 23, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $6.26 | $0.4M | Form 4 |
| Oct 22, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $6.32 | $0.4M | Form 4 |
| Oct 21, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $6.31 | $0.4M | Form 4 |
| Oct 5, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $6.43 | $0.4M | Form 4 |
| Oct 2, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $6.52 | $0.4M | Form 4 |
| Oct 1, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $6.50 | $0.4M | Form 4 |
| Sep 17, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.68 | $0.3M | Form 4 |
| Sep 16, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.55 | $0.3M | Form 4 |
| Sep 15, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.62 | $0.3M | Form 4 |
| Sep 4, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.61 | $0.3M | Form 4 |
| Sep 3, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.85 | $0.4M | Form 4 |
| Sep 2, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.79 | $0.3M | Form 4 |
| Aug 25, 2026 | Ryan HarmerPrincipal Accounting Officer | Sold | 10,000 | $5.70 | $0.1M | Form 4 |
| Aug 19, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.48 | $0.3M | Form 4 |
| Aug 18, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.53 | $0.3M | Form 4 |
| Aug 17, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.60 | $0.3M | Form 4 |
| Aug 13, 2026 | Ryan HarmerPrincipal Accounting Officer | Sold | 5,000 | $6.00 | $0.0M | Form 4 |
| Aug 5, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $5.99 | $0.4M | Form 4 |
| Aug 4, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.89 | $0.3M | Form 4 |
| Aug 3, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.77 | $0.3M | Form 4 |
| Jul 17, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 2,282 | $4.75 | $0.0M | Form 4 |
| Jul 15, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 1,051 | $4.75 | $0.0M | Form 4 |
| Jun 1, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 16,366 | $4.30 | $0.1M | Form 4 |
| May 28, 2026 | Ryan HarmerPrincipal Accounting Officer | Sold | 17,267 | $4.12 | $0.1M | Form 4 |
| May 22, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $3.98 | $0.2M | Form 4 |
| May 21, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $3.95 | $0.2M | Form 4 |
| May 20, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $3.95 | $0.2M | Form 4 |
| May 13, 2026 | Jason MaklerDirector | Bought | 310 | $4.15 | $0.0M | Form 4 |
| May 12, 2026 | Jason MaklerDirector | Bought | 9,691 | $4.34 | $0.0M | Form 4 |
| Mar 3, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 13,458 | $4.25 | $0.1M | Form 4 |
| Mar 2, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.28 | $0.3M | Form 4 |
| Feb 23, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.42 | $0.3M | Form 4 |
| Feb 20, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.62 | $0.3M | Form 4 |
| Feb 19, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.65 | $0.3M | Form 4 |
| Jan 7, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $4.93 | $0.1M | Form 4 |
| Jan 6, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $4.83 | $0.1M | Form 4 |
| Jan 5, 2026 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $4.97 | $0.1M | Form 4 |
| Dec 24, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $4.94 | $0.1M | Form 4 |
| Dec 23, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $4.97 | $0.1M | Form 4 |
| Dec 22, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $5.12 | $0.1M | Form 4 |
| Dec 10, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $5.12 | $0.1M | Form 4 |
| Dec 9, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,833 | $5.09 | $0.1M | Form 4 |
| Dec 8, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 21,294 | $4.97 | $0.1M | Form 4 |
| Nov 26, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 20,372 | $4.79 | $0.1M | Form 4 |
| Nov 25, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 33,561 | $4.82 | $0.2M | Form 4 |
| Nov 24, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 10,628 | $4.77 | $0.1M | Form 4 |
| Nov 21, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 60,000 | $4.83 | $0.3M | Form 4 |
| Oct 17, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 17,204 | $5.27 | $0.1M | Form 4 |
| Oct 16, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 11,211 | $5.27 | $0.1M | Form 4 |
| Oct 15, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 21,250 | $5.47 | $0.1M | Form 4 |
| Oct 8, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 21,250 | $5.66 | $0.1M | Form 4 |
| Oct 7, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 21,250 | $5.61 | $0.1M | Form 4 |
| Oct 6, 2025 | Arora AshishChief Executive Officer, Director, 10% owner | Sold plan | 21,250 | $5.81 | $0.1M | Form 4 |
Can it carry its debts, and how well does it use its money?
Cash, debt and the ratios that show how comfortably Cricut, Inc. can carry it.
In plain words: What the company owns and what it owes. More cash than debt is a cushion for bad times; a lot of debt leaves less room when business slows down.
Cash vs debt (incl. leases)
| Fiscal year end | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Cash and short-term investments | $242M | $299M | $245M | $337M | $276M |
| Interest coverage | 645.7x | 276.7x | 216.7x | 233.5x | 169.4x |
| Current ratio | 3.0x | 3.2x | 3.2x | 2.9x | 2.3x |
| Quick ratio | 1.5x | 1.7x | 1.7x | 2.2x | 1.7x |
| Total assets | $1.0B | $950M | $750M | $693M | $581M |
| Total liabilities | $332M | $277M | $215M | $226M | $237M |
| Shareholders' equity | $674M | $673M | $535M | $467M | $344M |
| Net debt (β = net cash) | β | β | β | β | β |
After-tax operating income as a share of the money invested in the business: debt plus equity, minus cash.
In plain words: How much profit the business makes on the money put into it. A higher percentage means each dollar invested works harder.
Return on capital, equity and assets (annual)
KIRA Β· Cricut, Inc. passes 6 of 8 financial health tests (Piotroski F-score).
Nine pass/fail tests of profitability, funding and efficiency. 8β9 is strong, 0β2 weak.
In plain words: Nine yes/no tests of financial health, one point each. A green tick is a pass: 7 to 9 points is solid, 0 to 3 is weak.
| Test | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|
| Net income is positive | β | β | β | β | β | β | β |
| Cash from operations is positive | β | β | β | β | β | β | β |
| Return on assets rose | β | β | β | β | β | β | β |
| Cash from operations exceeds net income | β | β | β | β | β | β | β |
| Debt fell relative to assets | β | β | β | β | β | β | β |
| Current ratio rose | β | β | β | β | β | β | β |
| Share count didn't rise | β | β | β | β | β | β | β |
| Gross margin rose | β | β | β | β | β | β | β |
| Revenue rose relative to assets | β | β | β | β | β | β | β |
| F-score | β / 3 | β / 5 | 3 / 8 | 5 / 8 | 7 / 8 | 7 / 8 | 6 / 8 |
| Accruals ratio | β | β16.1% | 30.9% | β5.8% | β27.6% | β28.0% | β19.4% |
| Altman Z'' | β | 4.14 | 7.31 | 6.97 | 7.06 | 6.47 | 5.80 |
Every number, year by year.
Amounts in USD. Hover a ratioβs name for its definition.
In plain words: Every number we have, year by year. Download it as a spreadsheet if you want to dig deeper.
| Fiscal year | FY19 | FY20 | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|---|---|
| Income statement | |||||||
| Revenue | $487M | $959M | $1.3B | $886M | $765M | $713M | $709M |
| Gross profit | $142M | $332M | $457M | $350M | $343M | $353M | $390M |
| Research and development | $26.7M | $38.9M | $79.8M | $76.9M | $65.0M | $60.4M | $66.5M |
| Operating income | $53.6M | $201M | $192M | $80.0M | $70.0M | $76.1M | $96.0M |
| Interest expense | β | β | $0.3M | $0.3M | $0.3M | $0.3M | $0.6M |
| Pretax income | $50.3M | $199M | $192M | $82.0M | $79.8M | $88.9M | $108M |
| Income tax | $11.1M | $44.6M | $51.9M | $21.3M | $26.1M | $26.0M | $31.2M |
| Net income | $39.2M | $155M | $140M | $60.7M | $53.6M | $62.8M | $76.7M |
| Diluted EPS | $0.19 | $0.74 | $0.64 | $0.28 | $0.24 | $0.29 | $0.35 |
| Diluted shares | 0.21B | 0.21B | 0.22B | 0.22B | 0.22B | 0.22B | 0.22B |
| Cash flow | |||||||
| Cash from operations | $3.9M | $248M | β$105M | $118M | $288M | $265M | $200M |
| Depreciation and amortization | $9.2M | $14.1M | $19.4M | $27.0M | $30.0M | $29.0M | $24.4M |
| Stock-based compensation | $1.8M | $9.5M | $38.1M | $41.1M | $47.3M | $45.1M | $34.8M |
| Share buybacks | β | $0.0M | $0.0M | $18.6M | $20.3M | $38.5M | $24.7M |
| Dividends paid | $0.0M | $51.2M | $0.0M | $0.0M | $294M | $110M | $202M |
| Dividends and buybacks | $0.0M | $51.2M | $0.0M | $18.6M | $314M | $148M | $227M |
| Balance sheet | |||||||
| Cash and short-term investments | $6.7M | $122M | $242M | $299M | $245M | $337M | $276M |
| Current assets | β | $539M | $928M | $811M | $620M | $580M | $500M |
| Current liabilities | β | $347M | $308M | $254M | $196M | $203M | $221M |
| Inventory | β | $249M | $454M | $381M | $278M | $134M | $114M |
| Property and equipment, net | β | $33.4M | $53.3M | $63.4M | $47.6M | $37.5M | $40.3M |
| Intangible assets | β | $2.3M | $1.5M | $0.8M | $0.0M | β | β |
| Total assets | β | $581M | $1.0B | $950M | $750M | $693M | $581M |
| Total liabilities | β | $352M | $332M | $277M | $215M | $226M | $237M |
| Preferred stock | β | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M | $0.0M |
| Shareholders' equity | $121M | $229M | $674M | $673M | $535M | $467M | $344M |
| Margins | |||||||
| Gross margin | 29.3% | 34.7% | 35.0% | 39.5% | 44.9% | 49.5% | 55.1% |
| Operating margin | 11.0% | 20.9% | 14.7% | 9.0% | 9.1% | 10.7% | 13.5% |
| EBITDA margin | 12.9% | 22.4% | 16.2% | 12.1% | 13.1% | 14.8% | 17.0% |
| Net margin | 8.1% | 16.1% | 10.8% | 6.8% | 7.0% | 8.8% | 10.8% |
| Returns | |||||||
| Return on capital employed | β | 85.4% | 27.6% | 11.5% | 12.6% | 15.5% | 26.7% |
| Return on equity | 32.4% | 88.3% | 31.1% | 9.0% | 8.9% | 12.5% | 18.9% |
| Return on assets | β | 26.6% | 17.7% | 6.2% | 6.3% | 8.7% | 12.0% |
| Return on tangible equity | 32.4% | 68.2% | 20.9% | 9.0% | 10.0% | 13.5% | 22.3% |
| Growth | |||||||
| Revenue growth | β | 97.1% | 36.2% | β32.1% | β13.7% | β6.9% | β0.5% |
| Net income growth | β | 294.2% | β9.1% | β56.8% | β11.6% | 17.1% | 22.1% |
| EPS growth | β | 289.5% | β13.5% | β56.3% | β14.3% | 20.8% | 20.7% |
| Share count change | β | 0.0% | 5.6% | 0.4% | β0.4% | β1.9% | 0.8% |
| Financial health | |||||||
| Interest coverage | β | β | 645.7x | 276.7x | 216.7x | 233.5x | 169.4x |
| Current ratio | β | 1.6x | 3.0x | 3.2x | 3.2x | 2.9x | 2.3x |
| Quick ratio | β | 0.8x | 1.5x | 1.7x | 1.7x | 2.2x | 1.7x |
| Capital allocation | |||||||
| Stock comp / revenue | 0.4% | 1.0% | 2.9% | 4.6% | 6.2% | 6.3% | 4.9% |
| Quality scores | |||||||
| Piotroski F-score | β | β | 3.0 | 5.0 | 7.0 | 7.0 | 6.0 |
| Altman Z'' | β | 4.1 | 7.3 | 7.0 | 7.1 | 6.5 | 5.8 |
| Accruals ratio | β | β16.1% | 30.9% | β5.8% | β27.6% | β28.0% | β19.4% |
Source: SEC EDGAR XBRL filings (CIK 0001828962). Data updated October 24, 2026. Quarterly fourth quarters are the full year minus the first nine months. For information only β not investment advice. Check the original filings before relying on any figure.
