Hyatt vs Marriott Vacations Worldwide
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The short version
- Hyatt is the larger business, with $7.1B of revenue in fiscal 2025 against $5.0B for Marriott Vacations Worldwide.
- Hyatt grew revenue faster (6.8%, against 1.3%).
- Hyatt turned more of its sales into free cash flow (2.2% FCF margin, against β0.6%).
| Latest fiscal year | H Β· FY25 | VAC Β· FY25 |
|---|---|---|
| Size | ||
| Market cap | $16.7B | $4.2B |
| Revenue | $7.1B | $5.0B |
| Free cash flow | $159M | β$29.0M |
| Net income | β$52.0M | β$308M |
| Growth | ||
| Revenue growth | 6.8% | 1.3% |
| 5-year growth | 28.0% | 11.8% |
| Share count change | β6.8% | β17.1% |
| Profitability | ||
| Gross margin | β | β |
| Operating margin | β | β |
| Net margin | β0.7% | β6.1% |
| FCF margin | 2.2% | β0.6% |
| Return on capital | 3.0% | β |
| Return on equity | β1.5% | β13.9% |
| Balance sheet | ||
| Net debt | $3.5B | β |
| Net debt / EBITDA | 4.8x | β |
| Dividends and buybacks | $350M | $171M |
| Valuation & quality | ||
| P/E | β | β |
| Piotroski F-score | 4 | β |
Revenue
FY16
H $4.4B
VAC $2.0B
FY17
H $4.7B
VAC $2.2B
FY18
H $4.5B
VAC $3.0B
FY19
H $5.0B
VAC $4.3B
FY20
H $2.1B
VAC $2.9B
FY21
H $3.0B
VAC $3.9B
FY22
H $5.9B
VAC $4.7B
FY23
H $6.7B
VAC $4.7B
FY24
H $6.6B
VAC $5.0B
FY25
H $7.1B
VAC $5.0B
H
VAC
Operating margin
FY16
H β
VAC β
FY17
H β
VAC β
FY18
H β
VAC β
FY19
H β
VAC β
FY20
H β
VAC β
FY21
H β
VAC β
FY22
H β
VAC β
FY23
H β
VAC β
FY24
H β
VAC β
FY25
H β
VAC β
H
VAC
Free cash flow
FY16
H $251M
VAC $106M
FY17
H $289M
VAC $116M
FY18
H $44.0M
VAC $57.0M
FY19
H $27.0M
VAC $336M
FY20
H β$733M
VAC $258M
FY21
H $204M
VAC $296M
FY22
H $473M
VAC $457M
FY23
H $602M
VAC $114M
FY24
H $463M
VAC $148M
FY25
H $159M
VAC β$29.0M
H
VAC
Return on capital
FY16
H 5.2%
VAC β
FY17
H 8.8%
VAC β
FY18
H 17.7%
VAC β
FY19
H 17.7%
VAC β
FY20
H β14.2%
VAC β
FY21
H 1.9%
VAC β
FY22
H 8.5%
VAC β
FY23
H 5.7%
VAC β
FY24
H 24.2%
VAC β
FY25
H 3.0%
VAC β
H
VAC
Each company's latest fiscal year; fiscal years end in different months. The best value in each row is highlighted where higher (or lower) is clearly better. Not investment advice.