New York Times vs The Trade Desk
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KIRA’s take AI analyst
I put New York Times and The Trade Desk side by side, using each one’s latest annual report. Here is what stands out:
- The Trade Desk is the larger business, with $2.9B of revenue in fiscal 2025 against $2.8B for New York Times.
- The Trade Desk grew revenue faster (18.5%, against 9.2%).
- The Trade Desk kept more of each dollar of sales as operating profit (20.4% operating margin, against 15.3%).
- The Trade Desk turned more of its sales into free cash flow (27.5% FCF margin, against 19.5%).
- Investors pay more for each dollar of New York Times’s earnings: a P/E of 29.4x against 15.4x for The Trade Desk.
Who comes out ahead
Of the 7 measures where higher (or lower) is clearly better, how many each company leads.
New York Times
NYT
1/7
Return on equity
The Trade Desk
TTD
6/7
Revenue growth5-year growthOperating marginNet marginFCF marginShare count change
Side by side
Best in the row
| Latest fiscal year | NYT FY25 | TTD FY25 |
|---|---|---|
| Size | ||
| Market cap | $11.5B | $6.0B |
| Revenue | $2.8B | $2.9B |
| Free cash flow | $551M | $796M |
| Net income | $344M | $443M |
| Growth | ||
| Revenue growth | 9.2% | 18.5% |
| 5-year growth | 9.6% | 28.2% |
| Share count change | −0.5% | −1.7% |
| Profitability | ||
| Gross margin | — | 78.6% |
| Operating margin | 15.3% | 20.4% |
| Net margin | 12.2% | 15.3% |
| FCF margin | 19.5% | 27.5% |
| Return on capital | 23.8% | — |
| Return on equity | 17.3% | 16.3% |
| Balance sheet | ||
| Net debt | −$642M | — |
| Net debt / EBITDA | −1.2x | — |
| Dividends and buybacks | $276M | $1.4B |
| Valuation & quality | ||
| P/E | 29.4x | 15.4x |
| Piotroski F-score | 7 | — |
Ten years
Revenue
Operating margin
Free cash flow
Return on capital
Each company's latest fiscal year; fiscal years end in different months. The best value in each row is highlighted where higher (or lower) is clearly better. Not investment advice.