Equifax vs TransUnion
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KIRA’s take AI analyst
I put Equifax and TransUnion side by side, using each one’s latest annual report. Here is what stands out:
- Equifax is the larger business, with $6.1B of revenue in fiscal 2025 against $4.6B for TransUnion.
- TransUnion grew revenue faster (9.4%, against 6.9%).
- TransUnion kept more of each dollar of sales as operating profit (18.7% operating margin, against 18.0%).
- Equifax turned more of its sales into free cash flow (18.7% FCF margin, against 14.5%).
- Equifax earned a higher return on the capital invested in it (8.5%, against 7.1%).
- Investors pay more for each dollar of Equifax’s earnings: a P/E of 28.9x against 22.1x for TransUnion.
Who comes out ahead
Of the 10 measures where higher (or lower) is clearly better, how many each company leads.
Equifax
EFX
6/10
Net marginFCF marginReturn on capitalReturn on equityNet debt / EBITDAShare count change
TransUnion
TRU
4/10
Revenue growth5-year growthOperating marginPiotroski F-score
Side by side
Best in the row
| Latest fiscal year | EFX FY25 | TRU FY25 |
|---|---|---|
| Size | ||
| Market cap | $21.1B | $15.5B |
| Revenue | $6.1B | $4.6B |
| Free cash flow | $1.1B | $662M |
| Net income | $660M | $455M |
| Growth | ||
| Revenue growth | 6.9% | 9.4% |
| 5-year growth | 8.0% | 12.6% |
| Share count change | −0.6% | −0.1% |
| Profitability | ||
| Gross margin | — | — |
| Operating margin | 18.0% | 18.7% |
| Net margin | 10.9% | 10.0% |
| FCF margin | 18.7% | 14.5% |
| Return on capital | 8.5% | 7.1% |
| Return on equity | 14.1% | 10.5% |
| Balance sheet | ||
| Net debt | $4.9B | $4.2B |
| Net debt / EBITDA | 2.7x | 3.0x |
| Dividends and buybacks | $1.2B | $393M |
| Valuation & quality | ||
| P/E | 28.9x | 22.1x |
| Piotroski F-score | 6 | 8 |
Ten years
Revenue
Operating margin
Free cash flow
Return on capital
Each company's latest fiscal year; fiscal years end in different months. The best value in each row is highlighted where higher (or lower) is clearly better. Not investment advice.